PSYKHE is a
Personalization-as-a-Service platform

We believe that style is simply our inside on our outside. Whether it’s a hotel room, an interior space, clothes, fragrance, a car, or a travel destination, there’s something about who we are that connects with the sensory input in front of us which creates that gut-level reaction that decides whether something feels right for us. This connection between human personality and aesthetic preference is why our AI models are feature-engineered with psychographic data. Scientific personality traits enable prediction that’s far more powerful than looking at interactions and purchase history alone. This humanization of the online experience not only increases conversions for retailers, but in turn creates much happier customers who can easily find things in alignment with themselves, return less, and stay loyal.